《芭莎男士》
MEDIA KIT
2011广告刊例
20112011

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《芭莎男士》Men’s sTyle
中国第一本纯粹商业品位男性杂志；
全球第一本百年大刊的蓝海 开拓者；
唯一以塑 造成功男性品位为使命的中国新成  功典范杂志；
创刊7年来，成为中国商业男性中阅读率第一的高端杂志。
Th e fi rst pure business and stylish magazine for China’s elite,Th e pioneer of a legend over a century,Th e guidebook of outstanding businessmen and leaders,Th e high-end magazine with top readership since launched 7 years ago.

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《芭莎男士》
写就各界顶尖人物的成功传记，
成就中国顶级阶层的人生品位。
塑造榜样人物的品位形象；提升生活方式的品位内涵；引领成功阶层的消费方式；
《芭莎男士》
为那些追求成功，把事业当做乐趣的男人而生，
为那些享受生活，把世界越活越大的男人而做
Recording stories of leading personalities;
Promoting tastes of China’s elites;
Builds up style for leading individuals
Up-grades life style
A magazine that leads the trend in luxury consumer lifestyle
This magazine is for those who pursue their dreams;
For those who enjoy their career and pursue their dreams
For those who enjoy their lives and enrich their sociality
Bazaar Men’s style, the ultimate guidebook for China’s most stylish men
“Business +Style” two unique sectors perfectly integrated.
From personal image to enterprise’s spirit
From self-cultivation to branding
Success and style are not simply unified, but organically intertwined. 
品位成功 双重领袖
Men’s Magazine of ChinaTop business and sTyle
《芭莎男士》中国成功男士的品位教科书
中国首创“商业+品位”两大板块
—合力创造最具特色的编辑内容，从个人形象到企业形象
从塑造个人品牌到打造企业品牌；
商业成功与人生品位
—不只是二者的结合，更是高层次的融合；

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主流价值观，前卫的创新理念，
生动而深刻的表达方式，《芭莎男士》和读者一起，
做一个有智慧又有乐趣的男人，过一种拿得起放得下的人生。
《芭莎男士》—塑造你的成功，完美你的品位。
Three editorial perspectives —
Outstanding style, exquisite taste and contemporary contents
Bazaar Men’s brings you mainstream values, cutting-edge concept and
in-depth expression.
Bazaar Men’s invites you to the life full of joy and wisdom, natural and easy.
三大编辑风格
join forCes as one
Three ediTorialperspeCTives
《芭莎男士》
风格定义个性，
风度表现品位，
风范彰显成功。

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国际品质 享誉中国
naTional presTigeaglobal appeal
绝对时代象征，无限原创魅力
1867-2011,144年历史的《HARPER’S BAZAAR》
全球首创第一个男士版本；
时尚传媒集团倾力打造，旗下最顶级高端男性杂志。
超越国际水准的制作品质+中国精神指引下的核心价值，
《芭莎男士》在过往7年中，
赢得了中国第一本商业品位杂志的卓著影响力。
成为中国商业精英与品位之士订制的必备杂志。
The first men’s edition of Harper’s Bazaar,  world’s oldest fashion magazine with 144 years (1867-2011) history.
Being the most high-end men’s magazine of trends group,
with foremost production +perspective core values,
Bazaar men’s develops into the most influential magazine and guidebook for China’s business professionals over the past 7 years.
Absolute local perspective, exuding captivating allure

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以世界角度观察现代中国；以中国的选择发现未来世界全球视野 时代先锋
global visionConTeMporary pioneer
Observing China from an international perspectives, exploring future by China’s options
从全球化角度入手，以寻找中国典范出发，在世界范围内，
《芭莎男士》致力于报道影响当下中国、启发未来中国的热点人物、事件、观点和思想。
Focus: Offering an in-depth look at China’s most inspiring people and events, the magazine has a strong focus on topics of
international influences from unique, Chinese perspective.
从最具号召力的商业领袖，到最具前瞻性的创新英雄；
从国际领先的政经人物，到叱咤全球的导演艺术家；
从改变中国的思想创造者，到影响未来走向的新锐力量……
《芭莎男士》以全明星阵容，呈现最佳榜样效果。
Icons: Bazaar Men’s presents pop culture icons on the center stage and collaborates with the most influential individuals from various
industries, including the most powerful business tycoons, innovative creators, leading political world figures, internationally renowned artists,
influential thinkers of the country, and heroes of the future.
锁定中国精英商业人群，吸引高端品位一族，
《芭莎男士》联手国际顶级品牌，结伴顶级合作伙伴，
涵盖时装、汽车、理容、电子产品、艺术等诸多领域，
以最完美的视觉形象，最高效的解决方案，
提供最具品位的全面生活消费方式。
Vision: Targeting at leading elites, Bazaar Men's works with top global clients in a variety of industrials, including fashion, art, auto and
digital products, delivering exquisite shopping styles.
专题
人物
品位

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商业
旨在塑造中国商界精
英族群的新商业精神
building up a new spiriT of Chinese enTrepreneurship
商业成功不只是财务报表上的数字，
更不是一个人积累财富的欲望角逐，
从企业家精神到百折不回的梦想故事，
从创新分析、商学院教育到人生智慧，
《芭莎男士》旨在塑造中国商界精英族群的新商业精神！
Bazaar Men’s believes:
The success is not merely a figure in the financial report,
neither a chase of wealth accumulation.
Bazaar Men’s focuses on the spirit of entrepreneurship, the most persevering stories, creative analysis, and
business school education to life wisdom.
Bazaar Men’s aims to establish a new spirit of Chinese entrepreneurship
《芭莎男士》相信

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商业
成功者的故事  后来者的启示
inspiring froM sTories of leading individuals
business
不为一事的成败而忧，
但为人生的成功而乐。
《芭莎男士》用激动人心的讲述发掘最值得借鉴的成功之道，
记录最有价值的商业案例，
启发所有人创造未来的四射激情。
No worry about a simple success or failure, be happy for life achievements.
Bazaar Men’s Style captures some of the most stimulating stories;
discoveries nuggets of wisdom from the financial world;
records China’s most valuable business stories;
evokes passion in readers to create the future.
独创—传奇性人物传记
Column for legendary figures
榜样的力量是无穷的，《芭莎男士》
选择中国最具影响力的传奇人物，以
独特的传记式写作，完美的形象塑造，
探讨他们在奇迹的背后，又有着怎样
的故事、情怀和魅力。为读者的成功
提供最强烈的启迪。
独创—热点行业解密性专辑
Career
每一个时期都有最受瞩目的商业领
域，从金融、IT到高级地产、奢侈品业，
《芭莎男士》锁定一个行业最具代表
性的人物、事件和品牌，呈现商业中
国最具活力的一面。
独创—时尚商业报道
Business Report
今天的时尚不仅仅是一个行业的名
称，更是每一个领域都要引入的概念。
从商业模式到品牌推广，《芭莎男士》
用解密式的分析报道，以国际顶级品
牌的成功之道，为读者带来一次强有
力的头脑风暴。
独创—纸上商学院
Management Insight
没有时间读商学院？无法系统地学习
管理学知识？想了解大师们最新又有
怎样的发现和思考？中国唯一一个
“纸上商学院”，可以满足读者以上的
遗憾。
艺术投资详解
Art investment
艺术不仅是审美，更是回报丰厚
的投资。特别是今天的中国艺术
界成为全球热点的时候，尤其如
此。《芭莎男士》从投资收藏的角
度出发，为读者讲述最具投资价
值的艺术门类和作品，为读者开
拓最新的理财模式。
芭莎男士典范
Bazaar Men Image
成就、思想与趣味三位一体，《芭
莎男士》为读者展现政界、学界
与创意界最有影响力的人物，以
他们的人生经验为每一个读者的
人生充电。
聚焦政经界人物与热点
Hot figures and events in
political and financial circles
新公司新总裁、政经访谈录、每
月商界风云……在信息爆炸的今
天，《芭莎男士》为读者梳理最应
该知道的商业资讯，提供直面高
端人物的机会。
都市游侠创意
Urban Rangers
如何将创意变成生意？如何拥有乐
趣无穷的事业与生活？《芭莎男
士》通过对最具创意的新锐族群的
报道，带领读者一起发现人生的无
限可能。

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STYLE
品位
意在塑造中国成功
shaping a new iMage for The China’s MosT sTylish Men
《芭莎男士》相信
品位不只是私人享受，
更不是被无限放大的炫富游戏，
从着装造型到精品文化，
从艺术投资到生活品质，
《芭莎男士》意在塑造中国成功男士的新品位形象！
Bazaar Men’s believes:
Style is neither a private pleasure nor a contest of wealth.
From the chic clothing, the pop culture to the art investment and the life style, Bazaar Men’s Style
intents to shape the new image for the China’s most stylish men
男士的新品位形象

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sTyle
形象与成就联袂 品位为生活闪耀
inTegraTion of iMage and aChieveMenT
从时尚中汲取最适合自己的风格之选从艺术中借鉴提升生活品质的品位灵感，
做有智慧又有乐趣的男人，
过一种拿得起又放得下的人生。
《芭莎男士》与你一起开启快意人生之旅。
Getting the best style from fashion trends  to please yourself
Absorbing the great inspiration from art to illuminate your life
Bazaar Men’s invites you to a pleasant life journey, full of joy and wisdom, nat ural and easy.
最完美的品牌形象展示——国际巨星风范
The perfect brands’
interpretation—The a llure of
international superstars
塑造品牌，找到最好的形象代言人是
最事半功倍的方式之一，而每一期
《芭莎男士》中拥有巨大号召力的巨
星，无疑是最好人选。
最具消费指导性的品位推
荐——私人时装顾问
The ultimate guidebook  for
shopping —Th e Personal stylist
结合男装潮流，为商业精英们带来各
种场合、需 求下的高效搭配方案，帮
助热爱时尚的读者找到最完美的个人
风格，同时也让品牌的产品最快地进
入读者的衣橱。
最高效的理容产品精选——
男士理容
Beauty Hot List —Grooming and
Skin care
最新理容产品精选，最有针对性的理
容方案……《芭莎男士》在改变读者
的理容观念的同时，以最简洁的解决
方式，让他们学以致用——也成为美
容产品最好的推荐板块。
最有内涵的精品文化报道——
生活私享
The most di stinguished life
style—Luxury living:
从纵横四海的游艇生活到精致高雅的
雪茄红酒，从世界最豪华的酒店文化
到充满个性的建筑家居……《芭莎男
士》为奢华生活赋予文化的魅力，用
内涵强调奢侈品的独特情感。品质生
活私享：从游艇、跑车到高尔夫、马
球、各类收藏……《芭莎男士》推荐
最符合成功阶层需求的生活与休
闲方式。让你的生活成为一种表现个
性的艺术。
最强品牌形象的视觉表
达——时装大片
The most powerful visual
expression—The art of
fashion:
极具艺术冲击力的视觉享受，最
有代表性的时尚风格，我们走遍
全球，以国际水准呈现高级男装
的最新潮流，展现一个成功品牌
的无限魅力。
最新锐的汽车及科技产品
推荐——男玩世界
Cutting-edge technology—
Accessories for modern man
男人对科技具有天然的痴迷，无
论是性能极佳的跑车，还 是不可
思议的电子产品，每个月《芭莎
男士》都会让你的产品最快地抓
住读者的心。
最有针对性的购买清单——
潮流必备
Selective shopping list—
Incoming
强调产品的功能性，以分类详解
的方式，为读者提供购物清单。
无论是换季必备，还是细节要求，
读者的需求在这里都能找到最详
尽的回答。
最启发生活的审美熏陶——
艺术鉴赏
The brightest esthetic
creation—Art Expression
国际艺术大师巡礼，最经典的艺
术风格溯源，最吸引眼球的艺术
风潮和事件……读者鉴赏艺术的
同时，也是让生活拥有艺术美感
的过程。

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Elite males are positively infl uenced by Bazaar Man’s
84.2% found a way to personalized their style through reading Bazaar Man’s
82.2% think Bazaar Man’s is a great source for skincare and beauty information 
87.0% think Bazaar Man’s instills in them a deeper understanding and appreciation for luxury goods
85.8% report being increasingly brand-conscious through reading Bazaar Man’s
83.4% say Bazaar is an inspiration for them in the pursuit of a stylish and tasteful life
74.7% report generating an appreciation in the arts, and is driven to build their own
collection, through reading Bazaar Man’s 
精英男士深度热爱《芭莎男士》
84.2%    通过《芭莎男士》,我找到了适合自己的着装形象 
82.2%     《芭莎男士》中护肤理容方面的文章给了我很多帮助
87.0%     《芭莎男士》让我对高端品牌有了更多的了解和喜爱
85.8%    通过《芭莎男士》,我更注重了品牌消费
83.4%    在追求品味生活方面,《芭莎男士》给予了我很多帮助
74.7%    通过《芭莎男士》,我对艺术有了更多了解,并产生了收藏兴趣
成熟的芭莎男士
年龄在30-48岁的读者中，阅读率对比
Mature BAZAAR Men
Readership: Age from 30-48
BAZAAR Men’s Style 
 《芭莎男士》         4.39%
Esquire
时尚先生                                             3.3% 
FHM
男人志                         2.2% 
睿智的芭莎男士
本科以上学历的商务人士，阅读率对比
BAZAAR Men’s Style readers has high
education backgrounds
Average education level: Higher than BD
BAZAAR Men’s Style 
 《芭莎男士》         4%
Esquire
时尚先生                                          3.27% 
FHM
男人志                           2.2% 
最具经济实力的芭莎男士 
个人年收入30万以上的商务人士中，男性
时尚类杂志的阅读率对比
BAZAAR Men’s Style readers generate the
highest annual incomeAverage annual income
of readers: Over 300,000 (RMB)
BAZAAR Men’s Style 
 《芭莎男士》         5.26%
Esquire
时尚先生                                           3.25% 
FHM
男人志                          2.4% 
BAZAAR Men’s Style 
 《芭莎男士》          6.14%
Esquire
时尚先生                                              4.7% 
FHM
男人志                                          1.63% 
最具社会地位的芭莎男士 
身为企业法人代表的商务人士中，阅读率对比
BAZAAR Men’s Style readers has high
social status
Average status: Corporate representatives
最尊贵的芭莎男士 
拥有顶级财富管理的商务人士，阅读率对比
BAZAAR Men’s Style readers are distinguished
individuals
Life style: Having advanced financial
consultant 
BAZAAR Men’s Style 
 《芭莎男士》         5.98%
Esquire
时尚先生                                           2.75% 
FHM
男人志                       3.08% 
创造成功 追求卓越
CreaTing suCCess and
《芭莎男士》读者是
成熟睿智的精英男士，
读者各项阅读率
均高居同类杂志之首
中国商务人士调查总体中，男性
时尚类杂志的阅读率对比
Readership within business group
BAZAAR Men’s Style 
 《芭莎男士》           3.53%
Esquire
时尚先生                                       2.75% 
FHM 男人志     1.89% 
高居市场首位的芭莎男士
Th e leading readership
Men’s Style has a group of
sophisticated elite males
as loyal readers.
As a result the readership for
Bazaar is higher than others.

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品质生活 雅致风尚
QualiTy lifeand eleganT CharM
《芭莎男士》的读者追求高品质的生活，是高端奢侈品的
热爱者，以下各项消费方式中，阅读率高居同类杂志之首
Bazaar Men’s Style readers choose the luxury lifestyle and purse the exquisite and outstanding creations. Bazaar Men’s readership ranks fi rst among similar magazines, comparing readers’ luxury shopping style.
本报告数据来源于央视市场研究股份有限公司(CTR)中国商务人士调查(CBES)2009
This report and research conducted by CTR China Ltd.
过去一年购买过高档西装的商务
人士中，阅读率对比
In the past year, percentage of readership
among business people who bought luxury
suits:
BAZAAR Men’s Style 
《芭莎男士》               5.86%
Esquire
时尚先生                             4.75% 
FHM 男人志              3.1% 
计划购买25万以上汽车的商务
人士中，阅读率对比
Percentage of readership among business
people who plan to purchase vehicles over
$250,000RMB
BAZAAR Men’s Style
《芭莎男士》               8.35%
Esquire
时尚先生                            7.34% 
FHM
男人志                                                  5.02% 
使用香水的商务人士中，阅读率
对比
Percentage of readership among business
people who use perfume:
BAZAAR Men’s Style  
《芭莎男士》              5.36%
Esquire
时尚先生                           4.34% 
FHM 男人志                                                 2.47% 
拥有中高级腕表的商务人士中，
阅读率对比
Percentage of readership among business
people who own high-end to middle-end
timepieces
BAZAAR Men’s Style
《芭莎男士》               3.84%
Esquire
时尚先生                            2.27% 
FHM
男人志                                                  3.27% 
使用护肤品的商务人士中，阅读
率对比
Percentage of readership among business
people who use skin care products:
BAZAAR Men’s Style
《芭莎男士》               3.95%
Esquire
时尚先生                             2.95% 
FHM 男人志          2.3% 
旅行时经常乘坐头等舱的商务人
士中，阅读率对比
Percentage of readership among business
people who always travel fi rst-class
BAZAAR Men’s Style 
《芭莎男士》            11.33%
Esquire
时尚先生                            5.38% 
FHM
男人志                                                  2.05% 
计划购买别墅的商务人士中，阅
读率对比
Percentage of readership among business
people who plan to purchase houses:
BAZAAR Men’s Style
《芭莎男士》               9.93%
Esquire
时尚先生                             7.58% 
FHM 男人志                                                  6.56% 
参加高尔夫俱乐部的商务人士
中，阅读率对比
Percentage of readership among business
people who are members of golf clubs
BAZAAR Men’s Style
《芭莎男士》            13.01%
Esquire
时尚先生                            4.72% 
FHM
男人志                                                  3.57% 

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dynaMiC MarkeTing立体营销 高效整合
Exclusive interviews with visionaries behind top brandsIn depth brand story coverage
Creative advertorials  Men’s grooming tips and secrets
Eye-catching creative photo shootsCelebrity-brand partnership
专属品牌的商业故事品牌故事的深度报道
创意无限的品牌软文品味男士的理容秘密
美轮美奂的视觉大片品牌明星的有机结合

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innovaTive sTraTegy  创新策略 强势行销powerful MarkeTing
品牌活动震撼 —
品位成功年度人物颁奖盛典震撼传媒业届
携手梅赛德斯  —奔驰打造“绝对吸引力之夜”，品位成功年度人物
颁奖盛典火爆京城。千人时尚派对云集明星、商界领袖,一起见
证这次隆重的颁奖盛典及时尚派对。
媒体报道深入 —
热点报道 引发广泛关注
实现全媒体推广，封面热点明星，创新造型、创新拍摄，引发媒
体广泛关注，各大网站、电视节目、当地报纸都纷纷报道转载，
并展开热烈讨论。
品牌推广多样 —
“致未来”牵手张江当代艺术馆，共庆世博开幕
在世博开幕之夜，张江当代艺术馆盛大的艺术庆典为上海
世博会献礼。《芭莎男士》深入人文艺术领域，更显高贵尊
贵品质。
品牌宣传强大 —
强大户外广告投资 整合媒体资源立体传播
户外广告达3000点位,覆盖20 个重要省会城市；在中国国际广
播电台、财经杂志、BTV财经频道等常规播放杂志及活动广告，
深入精英商务男士生活。
Dazzle the market— Person of the Year award
Cooperating with Mercedes Benz, Bazaar Men brought the “Absolute
Attraction Night—Person of the Year Award”. There were over
thousand guests celebrities, business leaders and luxury brand names to
the grand gala cheering for the most extraordinary individuals in China. 
In-depth media cover—
The focus of lifestyle media, the centre of country’s attentions 
Bazaar Men’s style cover features the country’s most celebrated
celebrities. Many of these covers have made a splash around the
country on the Internet, on television and in newspaper.
Diversity of brand promotion—
“To the Future” art exhibition for 2010 Expo presented by
Bazaar Men’s and Zhangjiang Contemporary Art Gallery
At the opening of 2010 Expo, a tribute exhibition took place in
Changjiang Contemporary Art Gallery. It was a highlight on the
magazine’s human concern.
Powerful advertising image—
Expanding exposures in outdoor media and integration promotions
There are over 3,000 outdoor media locations, directly accessing
to readersin20 primary provincial cities. Bazaar Men’s releases
advertisements in varietyofmedia, including In China Radio International, 
Cai Jing Magazine, BTV FinancialChannel and others.

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发行优势  
精英男士专属订阅 
专人专线上门订阅
名人明星尊贵赠阅
极具影响力的明星名人的大量赠阅
400位企业家、政要、商界名人赠阅
全国400家店铺、酒店、会所摆放
招商银行VIP购书
中心城市：北京，上海，广州，深圳
一级城市：杭州 南京 成都 重庆 沈阳 大连
二三级城市：哈尔滨，西安，昆明，厦门，青岛等
订阅及赠阅 Subscription:  38%
零售 Retailing:    62%
目标发行量Target circulation：535,000
读者传阅数Readership：1,600,000
城市分布图 distribution by city
Distribution advantages
Special orders for elite men
Door to door subscription
Free copies for celebrities and stars
Immediate delivery of free copies to highly influential celebrities
400 entrepreneurs, politicians, and business elites
400 retails, hotels, and various locations
China Merchants Bank group subscription
Major cities: Beijing, Shanghai, Guangzhou, and
Shenzhen
First tier cities: Hangzhou, Nanjing, Chengdu,
Chongqing, Shenyang, Dalian ect.
Second and third tier cities: Harbin, Xi'an,
Kunming, Xiamen, Qingdao
20%
北京Beijing
20%
上海Shanghai
13%
广东Guangdong
6%
四川Sichuan
2%
湖北Hubei
2%
天津Tianjin
3%
湖南Hunan
9%
浙江Zhejiang
4%
山东Shandong
6%
辽宁LiaoNing
2%
陕西Shanxi
9%
江苏Jiangsu
2%
黑龙江HeiLongJiang
2%
重庆Chongqing
专业发行 全面覆盖
disTribuTion and Coverage
时尚迅达发行公司——中国拥有最广泛深入的发行渠道、发行专业公司专为《时
尚芭莎》高端读者群度身定做的特有发行策略和监督机制终端
Distributor- Offering the most extensive sales outlet Distribution is tailor-made exclusively to attract eligible readers.

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广告操作表Advertising Schedule
月份
month
出版日
publication date
合同截止日
contract Due
物料截至日
Material Due
2011.12011.1.12010.12.62010.12.18
2011.22011.2.12011.1.62011.1.18
2011.32011.3.12011.2.62011.2.18
2011.42011.4.12011.3.62011.3.18
2011.52011.5.12011.4.62011.4.18
2011.62011.6.12011.5.62011.5.18
2011.72011.7.12011.6.62011.6.18
2011.82011.8.12011.7.62011.7.18
2011.92011.9.12011.8.62011.8.18
2011.102011.10.12011.9.62011.9.18
2011.112011.11.12011.10.62011.10.18
2011.122011.12.12011.11.62011.11.18
技术资料：
1. 菲林正片需文本在上，药膜在下，并附上四色色稿打样。
2. 单P的色稿上请加上密度测试条，包括10%-100%的网点。
3. 印刷网线：175线/英寸。
4. 打稿密度：K:1.7D    C:1.4D    M:1.3D    Y:1.0D
Technical specifications
Positive film with colour proof
Please add the colour bar on each page of colour separation,
including 10%-100% screen line.
Screen line: 175 inches
Advertising Size广告尺寸（需按出血尺寸制作菲林）
跨页尺寸: 288X460mm
跨页出血尺寸:298X470mm
全页尺寸: 288X230mm
全页出血尺寸: 298X240mm
Full page dimensionsDouble page spread dimensions
2011年广告价格2011 advertising rate
版位PositionRMBUSD
封面+封面故事Cover+Cover Story880000130000
封面外折 2POutside Gatefold 2P60000088000
封面内折 4PInside Gatefold 4P990000145000
封二跨页Inside Front Cover Spread55000081000
第一服饰跨页1st Fashion Spread 48000071000
第一非服饰跨页1st  Non-Fashion Spread 48000071000
第二服饰跨页2nd Fashion Spread44000065000
第二非服饰跨页2nd Non-Fashion Spread 44000065000
第三服饰跨页3rd Fashion Spread42000062000
第三非服饰跨页3rd Non-Fashion Spread 42000062000
第四服饰跨页4th Fashion Spread39000057000
第四非服饰跨页4th Non-Fashion Spread 39000057000
第五服饰跨页5th Fashion Spread36000053000
第五非服饰跨页5th Non-Fashion Spread 36000053000
目录前跨页Spread Before Table Of Content34000050000
卷首语对页Full Page facing Editor's Letter30000044000
目录及卷首语间跨页Spread Between TOC&Editor's Letter33000048000
目录对页1-4Facing Table Of Content 1-426000038000
目录间跨页Spread  after Content31000045000
目录对页5-商业中国5th  Facing TOC（CHINA Business）24000035000
目录对页6-王石行思记6th  Facing TOC ( Thinker's Way )23500035000
目录对页7-对话CEO7th  Facing TOC (Think Like CEO)23000034000
目录对页8-理财有道8th  Facing TOC (Smart Financing)22500033000
目录对页9-品位对话9th  Facing TOC (Modern Talking)22000032000
目录对页10-男装规则10th  Facing TOC (Gentlemans Rules)21500032000
第一普通单页1st ROP (Economic Views-1)21000031000
第二普通单页2nd ROP(Economic Views-2)20000030000
前1/2单页Full Page  in the first 1/2 of Magazine19000028000
前1/2跨页Double-page Spread in the first 1/2 of Magazine27000040000
后1/2单页Full Page  in the last 1/2 of Magazine14500022000
后1/2跨页Double-page Spread in the last 1/2 of Magazine21000031000
时装大片6PFashion Shooting 6P66000097000
封三Inside Back Cover20000030000
封三跨页DPS of Inside Back Cover27000040000
封底Outside Back Cover52000076000
 广告报价及操作
adverTising raTe & MaTerial TiMeline
出版日期 Publication date
BAZAAR China is one sale monthly from the
10th of the preceding month.
印刷方法Printing Process
BAZAAR China is printed using the most
advanced 4/C web offset printer, screen line
175lpi
特殊制作 Special Orders
All special order are available on a contract
basis, negotiated separately and may not be
cancelled.This includes but is not limited to
different sizes or special production treatments,
such as gatefold, inserts, supplements,
multiple-page advertisements, special inks
and paper, Special orders must be discussed in
advance to confirm mechanical feasibility and
final quotation.
一般条款 General Conditions
All advertisements are subject to BAZAAR
approval, BAZAAR retains the ultimate right to
reject any advertisement.
Any advertisement that contains bilingual text
must display the Chinese text before the foreign-
language text.
All advertisements must use simplifield Chinese
character text.
All Cosmetic, Medicine and Food advertisements
must display a health/hygiene certificate number.
The word “BAZAAR promotion”will be placed
above content in which BAZAAR ‘s opinion
stimulates editorial.
BAZAAR will not be responsible for errors in
advertising materials that are provided after the
material deadline.